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Fes, Morocco — travel photograph, September 2022Culture & etiquette

What Moroccan Arabic phrases should I learn before visiting Morocco?

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Moroccans speak Darija, Moroccan Arabic, which is quite different from the Modern Standard Arabic of textbooks, news and road signs. French is widely used in cities, on menus and in business, and Amazigh (Berber) languages are spoken across the Atlas, the south and the Rif. English is common in the tourist trade and among younger people. The two things that matter most: shukran for thank you, and a calm la, shukran for the steady stream of offers in the medinas.

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Greetings and goodbyes

Each phrase below is shown in Arabic script with a Latin transliteration in brackets. In the respellings, kh is the rough sound in Scottish loch, gh is like a French r, and h in bshhal or lhamdullah is a breathy h from the throat.

As-salamu alaykum (peace be upon you) is the standard greeting and works with everyone, Muslim or not; the reply is wa alaykum salam. Labas? (all good?) is the everyday follow-up, and the answer usually includes lhamdullah, thanks be to God.

EnglishDarijaSay it likeWhen to use it
Hello (peace be upon you)السلام عليكم (salamu alikum)sah-LAH-moo ah-LEE-koomThe standard greeting, to anyone.
Reply to the aboveوعليكم السلام (wa alikum salam)wah ah-LEE-koom sah-LAHMWhen someone greets you first.
Hi (casual)سلام (salam)sah-LAHMQuick hello in shops and cafés.
Good morningصباح الخير (sbah lkhir)SBAH l-KHEERMornings.
Good afternoon / eveningمسا الخير (msa lkhir)MSAH l-KHEERAfternoon onwards.
All good? / How are you?لاباس؟ (labas?)lah-BAHSThe everyday follow-up to hello.
Fine, thanks be to Godلاباس، الحمد لله (labas, lhamdullah)lah-BAHS, lham-doo-LAHThe usual answer.
How are you? (to a man / woman)كيف داير؟ / كيف دايرة؟ (kif dayr? / kif dayra?)keef DIE-er / keef DIE-rahSlightly warmer than labas.
Nice to meet youمتشرفين (mtsharfin)m-tshar-FEENWhen you are introduced.
Goodbyeبالسلامة (bslama)b-SLAH-mahLeaving a shop, a taxi, anyone.
Fes, Morocco, September 2022
Fes, Morocco, September 2022

Polite essentials

La, shukran (no, thank you) is the phrase you will use most in Marrakech and Fes. Faux guides, shop callers and henna sellers will start conversations constantly; a smile, la shukran and walking on is polite and enough. Stopping to argue only extends it.

Afak (please) is attached to almost every request, and wakha (OK) seals any agreement.

EnglishDarijaSay it likeWhen to use it
Pleaseعفاك (afak)AH-fakOn the end of any request.
Thank youشكرا (shukran)SHOO-kranAll the time.
Thank you very muchشكرا بزاف (shukran bzzaf)SHOO-kran b-ZAFAfter real help.
You're welcomeبلا جميل (bla jmil)blah j-MEELReplying to thanks.
Sorry / excuse me (to a man / woman)سمح لي / سمحي لي (smeh li / smhi li)SMEH-lee / SMEH-hee leeGetting past, getting attention, small apologies.
Yesإيه (iyeh)EE-yehEverywhere.
Noلا (la)lahEverywhere.
No, thank youلا، شكرا (la, shukran)lah, SHOO-kranTouts, faux guides, anyone selling. Keep walking.
OK / agreedواخا (wakha)WAH-khahAgreeing to a price or a plan.

Eating and drinking

Meals start with bismillah (in the name of God) and food is eaten and passed with the right hand. Mint tea, atay, is offered constantly; accepting a glass is polite.

We have left toasting out on purpose. Alcohol is legal in licensed hotels, bars and some restaurants, but most Moroccans don't drink and there is no everyday Darija toast to learn. Raising a glass and toasting at a table of Moroccans you don't know can be awkward.

EnglishDarijaSay it likeWhen to use it
Is there a table for two?واش كاينة شي طبلة ديال جوج؟ (wash kayna shi tbla dyal juj?)wash KAY-nah shee TBLAH dyal JOOJArriving at a restaurant.
The menule menu (l-menu, from French)l-meh-NOOMost restaurant menus are in French anyway.
This one (masculine / feminine)هادا / هادي (hada / hadi)HAH-dah / HAH-deePointing at a dish or a pastry.
Mint teaأتاي (atay)ah-TIEOrdering tea.
Deliciousبنين بزاف (bnin bzzaf)b-NEEN b-ZAFTo the cook or host. Always appreciated.
The bill, pleaseالحساب عفاك (lhsab afak)l-HSAB AH-fakWhen you are ready to pay.
I don't eat meatما كناكلش اللحم (ma kanakulsh lhem)mah kah-nah-KOOLSH l-LHAMThe clearest way to say vegetarian.
I'm allergic to...عندي الحساسية د... (andi lhassasiya d...)AHN-dee l-hah-sah-SEE-yah d...Follow with the food; show it written down too.

Shopping and markets

Bargaining in the souks is normal and expected, and it is a conversation, not a fight. Ask the price, offer well below it, and meet somewhere in the middle; walking away politely is part of the game, and the price often follows you. Don't start bargaining for something you have no intention of buying, and if a guide brings you to a shop, his commission is in the price. More tactics are in our souk haggling guide.

Listen for rials. Many Moroccans count money in rial, an informal unit worth one twentieth of a dirham. If a stallholder says mia (100) for a few oranges, it may mean 100 rial, which is 5 dirhams. When in doubt, ask for the price in dirhams or have it written down.

The souks run on cash (flus, money). Supermarkets, malls and larger shops take cards; say la carte, the French word, if you want to pay by card.

EnglishDarijaSay it likeWhen to use it
How much is this?بشحال هادا؟ (bshhal hada?)b-SHHAL HAH-dahPointing at anything in a souk.
It's too expensiveغالي بزاف (ghali bzzaf)GHAH-lee b-ZAFThe opening line of every bargain.
Lower the price a bitنقص شوية (nqes shwiya)n-KUSS SHWEE-yahOnce you have heard the first price.
What's the last price?آخر ثمن؟ (akhir taman?)AH-kher tah-MANWhen you are close to agreeing.
OK, dealواخا (wakha)WAH-khahAccepting the price. Then pay.
Money / cashفلوس (flus)FLOOSSouks, taxis, small cafés.

Getting around

Petit taxis inside cities should use the meter (le compteur). Grand taxis between towns are shared and run on fixed fares. Intercity buses leave from the bus station, and CTM and Supratours run their own depots. Train stations are called by the French word la gare.

EnglishDarijaSay it likeWhen to use it
Where is...?فين كاين...؟ (fin kayn...?)feen KAY-enFollowed by the place you want.
Where is the toilet?فين بيت الما؟ (fin bit lma?)feen beet l-MAHCafés, restaurants, stations.
Bus stationالمحطة ديال الكيران (lmahatta dyal lkiran)l-mah-HAT-tah dyal l-kee-RANIntercity buses. Say CTM if you want that company.
Train stationلاكار (la gar)lah GARFrom the French la gare.
Airportالمطار (lmatar)l-mah-TARThe Arabic word, also on signs. L'aéroport in French works too.
Turn leftدور على ليسر (dur ala lisser)door AH-lah lee-SERFollowing directions.
Turn rightدور على ليمن (dur ala limen)door AH-lah lee-MENFollowing directions.
Go straightسير نيشان (sir nishan)seer nee-SHANFollowing directions.
I want to go to this addressبغيت نمشي لهاد العنوان (bghit nmshi l-had lunwan)BGHEET n-MSHEE l-HAD l-oon-WANTaxis. Show the address at the same time.
Stop here, pleaseوقف هنا عفاك (wqef hna afak)WKEF hnah AH-fakTaxis.
Fes, Morocco, September 2022
Fes, Morocco, September 2022

Numbers

Darija numbers differ from Standard Arabic: two is juj, not ithnayn. Prices are written in Western digits, so you only need these for spoken prices, and remember the rial trap above.

EnglishDarijaSay it likeWhen to use it
1واحد (wahed)WAH-hed
2جوج (juj)joojStandard Arabic ithnayn is not used for counting.
3تلاتة (tlata)TLAH-tah
4ربعة (rbaa)RUB-ah
5خمسة (khamsa)KHAM-sah
6ستة (setta)SET-tah
7سبعة (sebaa)SEB-ah
8تمنية (tmenya)TMEN-yah
9تسعود (tesud)tess-OOD
10عشرة (ashra)ASH-rah
100مية (mya)MEE-yahCould be 100 rial (5 dirhams). Check.
1,000ألف (alf)alf

Help and emergencies

From a mobile, 112 connects to emergency services. The direct numbers are 19 for police in cities, 177 for the Gendarmerie Royale in rural areas and on highways, and 15 for ambulance and fire.

EnglishDarijaSay it likeWhen to use it
Help!عتقوني! (atquni!)AT-koo-neeReal emergencies only.
Call the police!عيط على البوليس! (ayyet ala lbulis!)AY-yet AH-lah l-boo-LEESThen dial 19, or 112 from a mobile.
I want to see a doctorبغيت نشوف طبيب (bghit nshuf tbib)BGHEET n-SHOOF TBEEBPharmacies and hotel reception.
I'm lostتلفت (tleft)t-LEFTAsking for directions in a medina.
I don't understandما فهمتش (ma fhemtsh)mah FHEMTSHAny time.
Do you speak English?واش كتهدر النڭليزية؟ (wash kathder ngliziya?)wash kat-HDER n-glee-ZEE-yahAsk this first; many people will also offer French.
Slowly, pleaseبشوية عفاك (bshwiya afak)b-SHWEE-yah AH-fakWhen the answer comes back fast.
Fes, Morocco, September 2022
Fes, Morocco, September 2022

French and Amazigh basics

French is understood by most people in cities and is the language of menus, train tickets, banks and pharmacies. If your Darija runs out, French is the natural fallback.

Amazigh (Berber) languages, Tashelhit in the south, Central Atlas Tamazight in the Atlas and Tarifit in the Rif, are official alongside Arabic and written in the Tifinagh alphabet on public signs. Two words are recognised widely: azul (ⴰⵣⵓⵍ, hello, ah-ZOOL) and tanmmirt (ⵜⴰⵏⵎⵎⵉⵔⵜ, thank you, tan-MEERT). Both are modern revivals that many speakers use proudly, though plenty of Amazigh speakers simply say salam.

EnglishFrenchSay it likeWhen to use it
HelloBonjourbohn-ZHOORShops, hotels, offices.
Thank youMercimair-SEEEverywhere.
PleaseS'il vous plaîtseel voo PLEHAny request.
How much is it?C'est combien ?seh kohm-BYANFixed-price shops and cafés.
The bill, pleaseL'addition, s'il vous plaîtlah-dee-SYOHN, seel voo PLEHRestaurants.
Where are the toilets?Où sont les toilettes ?oo sohn lay twah-LETCafés and stations.
I don't understandJe ne comprends paszhuh nuh kohm-PRAHN pahAny time.
Do you speak English?Vous parlez anglais ?voo par-LAY ahn-GLEHAsk this before switching.

Etiquette that matters more than words

Greet first, then ask. Starting with salamu alikum before a question, even to a shopkeeper, changes the tone of the whole exchange.

Right hand for eating, giving and taking. The left hand is associated with the bathroom. Eat from the shared tagine with your right hand, and pay and receive change with it.

Accept the tea. Mint tea is the default welcome in homes, shops and riads. One glass is polite, and accepting tea in a shop does not commit you to buy.

Ask before photographing people. Many Moroccans, especially women and older people, don't want to be photographed. Musicians and performers in Jemaa el-Fnaa expect a tip if you do.

Respect prayer and Ramadan. Most mosques are closed to non-Muslims (Hassan II in Casablanca is the main exception). During Ramadan, avoid eating, drinking or smoking in public in daytime; see visiting Morocco during Ramadan.

Our 24-day route from Tangier to the Sahara passes through most of the places mentioned here. More on customs is in what is considered rude in Morocco.

Frequently asked questions

How do you say thank you in Moroccan Arabic?

Shukran (SHOO-kran), written شكرا. Shukran bzzaf means thank you very much, and the reply is bla jmil, you're welcome.

Do people speak French in Morocco?

Yes. French is understood by most people in cities and is used on menus, train tickets, in banks and in pharmacies. Darija is the everyday language, but French is the natural fallback.

Is Moroccan Arabic different from standard Arabic?

Yes. Darija is Moroccan Arabic, with its own vocabulary and many French and Amazigh loanwords, for example juj for two. Modern Standard Arabic is used on signs and in the news, and Moroccans understand it, but it is not what people speak day to day.

How do you say how much in Morocco?

Bshhal? (b-SHHAL), or bshhal hada? for how much is this. Listen for rial: many people count in rial, and 20 rial make one dirham.

How do you say no thank you in Morocco?

La, shukran (lah, SHOO-kran). Said with a smile while you keep walking, it is the polite way to turn down touts and shop callers.

What is the emergency number in Morocco?

112 from a mobile. The direct numbers are 19 for police in cities, 177 for the Gendarmerie Royale in rural areas and 15 for ambulance and fire.

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